Sourced at the source
Based in Jaipur, the global gemstone capital, we source natural and lab-grown stones directly — better selection, pricing and traceability.
Responsible Sourcing
Sourcing your brand can be proud of
Ethical, transparent sourcing protects your brand as much as ours — here’s how we approach it.
Conflict-free & Kimberley Process aligned
Diamonds and gemstones are sourced to align with the Kimberley Process and conflict-free principles.
Traceability on request
Documentation on material origin is available on request, so your brand can stand behind its sourcing story.
Responsible supply-chain roadmap
RoadmapWe are progressing toward formal responsible-sourcing accreditation (e.g. RJC / SEDEX) as we scale.
Being in Jaipur — where the world’s coloured gemstones are cut, sorted and traded — means we source at the origin, with the visibility that makes responsible sourcing verifiable.
Want sourcing documentation for your line?
Tell us your materials and markets — we’ll confirm the origin and traceability documentation we can provide.
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